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Fidela, Founder of Umutako Wooden Art

Umutako Wooden Art is a successful business owned by a young woman in Rwanda who is inspiring others in the real estate and interior decor sector to follow in her footsteps.

Fidela Umuhoza, after completing her university studies, she worked in event planning and social media marketing before discovering her passion for designing and producing woodcraft using technology.

At Umutako Wooden Art, she collects wood leftovers from construction sites and carpeting workshops to create beautiful materials that decorate homes and public spaces. 

By using laser technology and CNC, she ensures quick and accurate production processes that meet customer expectations.

Her market research shows that the demand for woodcraft in Rwanda is high, and her unique products are popular with hotels, restaurants, households, and tourists. 

Product from Umutako Wooden Art
A product of Umutako Wooden Art

Umutako Wooden Art is committed to providing customized, unique, and high-quality woodcraft that meets the needs of customers.

To expand her business, she plans to invest in a website that will help other artists sell their craft and open a showroom to showcase her products to potential customers. Creating job opportunities for women with hands-on skills is also a priority for her.

Umutako Wooden Art faces challenges from competitors who produce low-quality materials at lower prices. However, she is confident in the quality of her products and believes that customers will be willing to pay a fair price for their uniqueness.

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Published on
Wed, 03/08/2023 - 10:06

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